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Commercial Use Detection

Applicants whose vehicles are or may likely be used for commercial purposes are generally excluded from personal lines coverage. idFusion applies a multifactor approach to discern commercial use risk, and employs multiple intervention strategies to ensure appropriate risks accepted.

One such combination is described below:

idFusion idFusion receives carrier-supplied application and third party data via one or more web service calls during active transactions. idFusion applies advanced entity resolution solutions to resolve identity, address and other possible data conflicts, and then fuses new information with carrier history to drive a resolved customer identity and data set for further analysis.
idnetwork idNetwork identifies persons or other entities previously flagged by third parties, carrier history and VeracityID TrustMark scores as suspicious.
idRulesEngine idRulesEngine identifies resolution processes defined by carriers in response to these conditions, possibly including applications denial, restrictions on payment or policy terms, additional questions, referral to a call center or Underwriting, or ‘live’ intervention via idResolve during the online customer session.
idResolve idResolve is invoked if live customer responses are required to resolve issues surfaced – including taking action to confirm applicant or listed driver identity, publishing and attesting to specific restrictions about and terms of an offer, to capture more customer-supplied data or otherwise engage with the customer. All information and findings are returned to carrier systems for processing and final decisioning.


• 1-4% of vehicle images show evidence of commercial use.